3 ms·
You know who's not? B2B publishers. Because if this spreads, if you want to buy a niche market, you have to buy directly from that niche seller (for example, if
by javajocky 9y ago
You know who's not? B2B publishers. Because if this spreads, if you want to buy a niche market, you have to buy directly from that niche seller (for example, if you want to reach pig farmers, you'll need to buy ads on a pig farmer site -- it's the only way). So the ad networks hate it; direct sellers LOVE it.