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No, the problem is your marketing. Time to pivot, your idea is not unique what you have built is the basics of a document management system. This problem ha
by iamNumber4 9y ago
No, the problem is your marketing. Time to pivot, your idea is not unique what you have built is the basics of a document management system. This problem has been solved by virtually every EMR, and other companies with products such as OnBase. The good news is that you are not alone, and there are other succesful/profitable businesses in this market space.
Remember you do not have to be Unique or the best in the market; you just have to be better than some.
- dzenos 9y agoMarketing/sales are definitely one of our biggest issues. We understand that there are many enterprise document management systems, and that is exactly why we went to those markets where companies/users cannot afford those expensive EMS, or they are simply too complex for their needs. We want to pivot, and that is exactly what this post is all about. Thank you.
- dig247 9y agoConsider reaching out to Kan and team at AtriumLTS. Not sure what their company is all about but before walking away you can try and get it into the hands of someone who might be able to integrate it into their company.
- dzenos 9y agoActually, we did through our YC SS network. We talked to Kan's co-founder who confirmed that lawyers do have this problem, but kind of they themselves don't know how to approach it. The reason: It's hard to make them switch and use new technology.
- iamNumber4 9y agoI would say find a niche market, build a tailored work flow for that market. For example, an random idea, the education sector, market your product to English teachers to allow for their students to manage there homework. Basically find any niche market where the businesses are using share-point, or network shares to manage documents. I believe your bread and butter will be with small shops that can afford a monthly subscription, but can't afford a large product like OnBase. Also don't be afraid to sell appliances that host your software, not everything has to be in the cloud.