4 ms·
He may be pissed at the media for "blowing things out of proportion", but it seems to me that he spends most of his time trying to get the press to blow things
by michael_dorfman 16y ago
He may be pissed at the media for "blowing things out of proportion", but it seems to me that he spends most of his time trying to get the press to blow things out of proportion to his benefit. Live by hype, die by hype.
- dieterrams 16y agoFunny sense of desert you've got there. Being good at marketing doesn't mean you deserve a shitstorm of FUD and anger, the vast majority of which isn't even coming from iPhone 4 owners. And while you've decided to focus on how Steve Jobs benefits, you've neglected to mention how those of us who actually use Apple products benefit. There's a reason their stuff constantly gets the highest consumer satisfaction ratings and accolades from all over. No other computer company even comes close. And if you actually knew anything about Jobs, you'd know he spends most of his time agonizing over design, not scheming over ways to build hype.
- shadowfox 16y agoYou may not deserve it. But you will tend to get it anyway when things go bad. Playing the media is a double edged sword.
- michael_dorfman 16y agoSorry I touched a nerve. Are you his brother-in-law or something? I use Apple products, and like them. However, statements like No other computer company even comes close are the kind of hyperbole I'm speaking of. It's not false, it's just "blown out of proportion." Similarly, the antenna problem is not false, either. Apple's design is great--equaled only by their branding, dating back to the "1984" days, about the "revolutionary" aspects of their products. Again, not false, just blown out of proportion. Coincidentally, a friend just wrote on Facebook about 'a company that doesn't pee on my leg and tell me it's the "most revolutionary rain storm ever!"' I stand by what I said: live by hype, die by hype.