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> think "Repeating close variations on your usual theme unlocks far more value than you'd expect given minimal novelty value" is a surprising result. I utterly
by le-mark 9y ago
> think "Repeating close variations on your usual theme unlocks far more value than you'd expect given minimal novelty value" is a surprising result. I utterly buy it.
I was hoping for an example, but your example of repeating your catch phrase doesn't quite fit imo. There's no variation. Is there a variation of your catch phrase or message you're not mentioning here?
- jacalata 9y agoI think the variation at each point is that he says "charge more because (some detail about the askers customers/costs/business model)".