John Valentine? That's childs play! Try having a name like Steve Schwartz, and then you can talk to me about how hard it is to show up on page one ;-) Actually

John Valentine? That's childs play! Try having a name like Steve Schwartz, and then you can talk to me about how hard it is to show up on page one ;-) Actually, I use it to my advantage. I started self-branding using the pseudonym JangoSteve for my web presence. Now, I can go out and cause all sorts of shenanigans, and I don't have to worry about people catching my shenanigans on google, because searching my name will find me somewhere on page 1,243. Then again, if any of my startups really take off, I imagine that will become less and less true. But seriously, he does have some good tips if getting your name up there is your thing.