4 ms·
It isn't better for the publisher though. The longer that they can keep eyeballs at a site that they control, the more advertising they can sell. Commenting a
by _rpd 9y ago
It isn't better for the publisher though. The longer that they can keep eyeballs at a site that they control, the more advertising they can sell. Commenting also allows the publishers to collect more demographic and psychographic data, which allows the publisher to charge advertisers more per view/clickthrough.
- gkya 9y agoI really hope we will devise a better way to monetise online publishing, because ideally as a reader you'd want to keep your eyeballs at a site for the shortest amount of time possible.