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Thanks for your valuable feedback! We'll see how it goes with these channels, but generally we plan on reaching out to our target companies directly (tech SMEs)
by leandrothomas 9y ago
Thanks for your valuable feedback! We'll see how it goes with these channels, but generally we plan on reaching out to our target companies directly (tech SMEs).
We'll also get in touch with our existing networks, who displayed interest before.
- abra_kadabra 9y agoThat makes sense to me. Are you planning on doing any Google advertising or Facebook advertising? I ask because I'm hoping to launch my own SAAS in the next month, and am trying to figure out what works for connecting to the developer community.
- leandrothomas 9y agoDue to limited budget, we're not doing that right now. We're just staying active in communities such as Indie Hackers and Product Hunt, plus reaching out to target audience manually. Beyond that we'll double down on listening to existing people who signed up, gather feedback and execute on relevant stuff, to make it as useful as possible. Knock on effect should be fair amount of word of mouth... we'll see.
- jpster 9y agoMight be helpful to check out how New Relic and Docker did it. https://growthhackers.com/growth-studies/new-relics-growth-playbook-from-startup-to-ipo https://growthhackers.com/growth-studies/new-relics-growth-p... https://www.slideshare.net/julienbarbier42/docker-growth-hacking-presentation-at-ubi-io-san-francisco https://www.slideshare.net/julienbarbier42/docker-growth-hac...
- leandrothomas 9y agoThank you, I'll check those out!
- abra_kadabra 9y agoThanks! I'll definitely have a look at these.