It's the same as the difference between a Model S and a Model 3. Both Mercedes and BMW offer cars starting at the $35k mark (C class, 3 series). Given how antic

It's the same as the difference between a Model S and a Model 3. Both Mercedes and BMW offer cars starting at the $35k mark (C class, 3 series). Given how anticipated the Model 3 is, evidently there are quite a lot of people who feel okay with a $35k starting price, but not with a $70k starting price.