They should have made it the cost of a stamp and they would have won more favor. "Instead of buying a stamp, buy the right to post on our site and you will be

They should have made it the cost of a stamp and they would have won more favor. "Instead of buying a stamp, buy the right to post on our site and you will be able to write back to the author and editor immediately." Instead they are charging $0.99 (just to say it's under a dollar?) - basically asking someone for money that could be spent on more important things.