Countering your hypothetical with another hypothetical: How would you feel if Twitter decided to ban all people of color from being able to use the platform?

Countering your hypothetical with another hypothetical: How would you feel if Twitter decided to ban all people of color from being able to use the platform? Is that something you're totally cool with, because companies can't possibly affect your rights to free exercise of speech, or is it something you'd prefer they not do?