I was more interested in the non-hackers part of the non-young-hackers. Harj said something about how he started something without knowing how to hack; I was su

I was more interested in the non-hackers part of the non-young-hackers. Harj said something about how he started something without knowing how to hack; I was surprised, because I don't even know what you DO in a web startup if you don't know how to hack. How does it work?