It really isn't. Programming is still a niche skill - we've had a generation now that's grown up with their eyes glued to computer screens and now smartphones,

It really isn't. Programming is still a niche skill - we've had a generation now that's grown up with their eyes glued to computer screens and now smartphones, and the average user still isn't any good at troubleshooting, let alone programming. Also, the trades historically haven't been particularly well-paid, but that's not the case anymore.