4 ms·
My only exposure to the Old Spice campaign so far has been through HN, despite generally considering myself a relatively internet-aware individual. Interesting.
by hazmattron 16y ago
My only exposure to the Old Spice campaign so far has been through HN, despite generally considering myself a relatively internet-aware individual. Interesting.
- yena 16y agoThe Guardian was running an article on the Old Spice commercials yesterday.
- profitoftruth85 16y agoThey were huge on Reddit. The old spice guy was doing personalized videos to questions redditors posted.
- faramarz 16y agoThe TV commercials were played numerous times during the All-star game yesterday. Clever writing. Look away. now look back. I'm on a horse.
- username3 16y agoI had to look up which all-star game you meant. Baseball's All-Star Game Yields Its Lowest Television Ratings http://www.washingtonpost.com/wp-dyn/content/article/2010/07/14/AR2010071404936.html http://www.washingtonpost.com/wp-dyn/content/article/2010/07...
- GFischer 16y agoOver here (Uruguay) most of us do not know such a thing existed (I believe baseball gets zero coverage, even on local ESPN affiliates). We're still on a World Cup hangover. (football/soccer World Cup, the one held in South Africa this year). Back on topic, this is HUGE for Old Spice. Even here in South America it's making waves: "Old Spice becomes the ad campaign of the year" on an Argentinean blog (spanish) http://www.papblog.com.ar/2010/07/15/old-spice-se-convierte-en-el-caso-publicitario-del-ano/comment-page-1/ http://www.papblog.com.ar/2010/07/15/old-spice-se-convierte-...