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AMD wasn't able to match Intel's volume because Intel engaged in outright bribery of PC and server vendors on a impressively massive scale (they literally paid
by TazeTSchnitzel 9y ago
AMD wasn't able to match Intel's volume because Intel engaged in outright bribery of PC and server vendors on a impressively massive scale (they literally paid out hundreds of millions per year — and that's just to one vendor — as an incentive not to buy AMD). Other factors obviously didn't help, but this was clearly a huge one.
Given they've been slapped down for this, I wonder if they'll try it again. If they don't, AMD could have an easier go this time round.
- temac 9y agoI don't completely understand the "need" for bribery. Could they just not lower their prices? (which could have resulted in the same balance in the end)
- dboreham 9y agoI think you're confused about "couldn't match their volume". Parent means (I think) that AMD couldn't _sell_ enough units. Not that they couldn't _make_ enough units (which is I think your interpretation). They couldn't sell enough because someone was paying their customers not to buy their (superior) product.
- TazeTSchnitzel 9y agoI think temac was suggesting Intel could sell cheaper chips. Why would Intel need to bribe the competition?
- ddingus 9y agoTo maintain product pricing and value perception.
- TheDongIsYou 9y agoAnd to block competitors from selling out their own products (AMD in that case).
- ddingus 9y agoYes