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"So our plot thickens: What’s at the center of this collective “gut feeling” that happens to land on Coco, ratcheting up her popularity and hence, her economic
by nroach 16y ago
"So our plot thickens: What’s at the center of this collective “gut feeling” that happens to land on Coco, ratcheting up her popularity and hence, her economic value? The answer holds parallel lessons for how traders in finance markets were able to assign so much inflated value to relatively worthless mortgage assets now known as “toxic assets.”
Substitute Coco for certain high-profile blogger/entrepreneurs and fashion designers for VCs/investors and you get some interesting parallels.
Sometimes the "it" factor overrides otherwise interchangeable attributes.
- baguasquirrel 16y agoTrue, but stocks, homes and startups all have to eventually produce value, which is a comforting thing.
- sapphirecat 16y ago> stocks, homes and startups all have to eventually produce value I have to disagree. Companies fail and homes can burn or be subject to other natural disasters. And, at least part of a home's value is judged not on what the home actually provides, but how it looks. In some respects, all countertops are the same, but for value assigned, granite beats wood.
- ericb 16y agoI suspect one factor is a sort of priming. Take Perez Hilton which sounds a lot like Paris Hilton and Obama, which sounds a lot like Osama. In both cases, the collective conscious was primed for the sounds of the name in the brands. I don't think the associated imagery transferred over to the new association necessarily, but I feel like the stimulation of similar precursors (several people the previous year who maybe looked a little like Coco Rocha) in the group's consciousness may be a factor.