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I wanted to go into how Ideo does design here. It's actually one of the few case studies that were useful to me in undergrad. It's a selfless organization whe
by jasonlbaptiste 16y ago
I wanted to go into how Ideo does design here. It's actually one of the few case studies that were useful to me in undergrad. It's a selfless organization where the best ideas win and I feel there has to be some correlation between ideo + apple doing this and their success in the design world.
- ThomPete 16y agoYeah, although IDEO have moved into a company that do more design research than product design (they still do a lot but it't not their focus) But yes the ability to create design discussion around a common goal rather than peoples opinion is the Holy Grail of successful design.