Really? I find this fascinating, because people who have had PII leaked have been doxxed, physically threatened, had money stolen, their identity cloned. Lots o

Really? I find this fascinating, because people who have had PII leaked have been doxxed, physically threatened, had money stolen, their identity cloned. Lots of real world harm. Leaked info to governments, especially in places in the world where it can mean imprisonment or death is a real issue. Processing of PII may gave people the willies, but being annoyed by targeted ads seems like #firstworldproblems compared to people who've experienced real attacks via PII leaks. It also creates opportunity costs for improving human society. How many human diseases could be cured if "processed" PII health data, anonymized statistics or case studies, were used by researchers freely? How much additional burden does it incur if each time this data is transferred to a sub-processor everyone must re-opt-in again? Would a world of perfect privacy be a utopia, or a nightmare?