I think you're mostly right. After all, the most hated companies tend to be ones with poor customer service, not ones who do the most harm. I do think Google c

I think you're mostly right. After all, the most hated companies tend to be ones with poor customer service, not ones who do the most harm. I do think Google cultivating an image of being just a quirky group of nerds (rather than a profitable and influential company) contributed to them seeming benign, and their logo and slogan are part of that.