Think of it like the SEO you would set up with a Wordpress site. Think about what skills you want to advertise and update your job descriptions and summary to

Think of it like the SEO you would set up with a Wordpress site. Think about what skills you want to advertise and update your job descriptions and summary to reflect that. You should make it a point to update your LinkedIn every 6 months or so until you feel comfortable with the types of contact requests you're receiving.