This is a really clever way to look for business ideas. I've tried doing something similar with twitter, searching for phrases like "I'm looking to buy" and "I

This is a really clever way to look for business ideas. I've tried doing something similar with twitter, searching for phrases like "I'm looking to buy" and "I wish there was". There's a lot of noise though, and the publicly searchable data set is way too small. This seems like a much better data set. If you pair this with trends or some of the ads traffic data, you could probably figure out what sort of search volume these searches are getting. Seems like there's a real opportunity to take the tactics that Demand Media uses to generate ideas for articles/videos and apply it more broadly to products (see http://www.wired.com/magazine/2009/10/ff_demandmedia/ http://www.wired.com/magazine/2009/10/ff_demandmedia/ for a good article about Demand Media's approach). Instead of trying to generate ideas on what products people might like and test if they actually do (using an MVP or dry testing), instead figure out what they're looking for that they're not finding, and offer that.