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I don't really see the point of a block chain in this situation. Why not implement it on a centralised Burger King server ? Why bother with a distributed p2p n

I don't really see the point of a block chain in this situation. Why not implement it on a centralised Burger King server ? Why bother with a distributed p2p network, mining, apps, when a simple mysql database plus a php file can achieve the same thing ? Am I missing something ? If they want crypto so much, just let people withdraw their points in bitcoin.. I can see the point of a generic "FoodCoin", where each restaurant is a miner and the coins can be used to buy food in any other restaurant in the network.. Or is that their ultimate purpose ? But then it's not truly decentralised, I guess the model would be BurgerKing and a bunch of satellite restaurants using the same coin somehow... Anyway, don't really see the point of a block chain, beyond hype..

nxsynonym 9y ago
Lots of hype and for all the wrong usages of crypto. There is exactly 0 reasons why BK needs a coin of their own. It's all about generating hype and trying to cash in on a fad. The worst part is this is the story that will make headlines and will drive up other bullcrap alt-coins and ICOs because "if BK is doing it then surely there are riches to be made!". It's gross.
- bluGill 9y ago
  In Burgerking's case HYPE is more important than anything else. Thus this is probably the right choice for them even though from a pure technology standpoint it is wrong. Unlike most alt-coins, this one isn't pure hype unlikely to ever make it: BK backs it. On the other hand I expect BK will drop this sometime between 3 months and 5 years from now, and your BK coins will be worthless. 3 months is all the longer they can sustain the hype, 5 years is longest before the costs of maintaining all their mining machines will budget cut. I won't speculate on if there will be a transition plan for whatever replaces it: if you get these coins turn them in quickly.
  - spiznnx 9y ago
    I don't see a particularly good reason to ever have a balance over 1 burger anyway. It's unlikely you went to burger king and spent money and didn't want to eat a burger.
yaur 9y ago
On the one hand from the article its not clear that this has anything to do with cryptocurrency despite being branded as such. On the other hand if it is real its interesting because it has a value pegged to a physical good... though it seems unlikely that BK understands cryptocurrency well enough to deal with "unauthorized miners".
mustacheemperor 9y ago
They're using the blockchain to essentially track the authenticity and proper ownership of your "burger points." I'm with other comments that it's complete overkill but your post misunderstands both blockchain and BK's implementation. To start with, there's no mining involved since it's proof of stake. There's so many other identity/trust/authorization opportunities for blockchain so I could see this being a low-risk test case for something more significant one of BK's partners has in mind.

nxsynonym 9y ago

Lots of hype and for all the wrong usages of crypto. There is exactly 0 reasons why BK needs a coin of their own. It's all about generating hype and trying to cash in on a fad. The worst part is this is the story that will make headlines and will drive up other bullcrap alt-coins and ICOs because "if BK is doing it then surely there are riches to be made!". It's gross.

bluGill 9y ago
In Burgerking's case HYPE is more important than anything else. Thus this is probably the right choice for them even though from a pure technology standpoint it is wrong. Unlike most alt-coins, this one isn't pure hype unlikely to ever make it: BK backs it. On the other hand I expect BK will drop this sometime between 3 months and 5 years from now, and your BK coins will be worthless. 3 months is all the longer they can sustain the hype, 5 years is longest before the costs of maintaining all their mining machines will budget cut. I won't speculate on if there will be a transition plan for whatever replaces it: if you get these coins turn them in quickly.
- spiznnx 9y ago
  I don't see a particularly good reason to ever have a balance over 1 burger anyway. It's unlikely you went to burger king and spent money and didn't want to eat a burger.

yaur 9y ago

On the one hand from the article its not clear that this has anything to do with cryptocurrency despite being branded as such. On the other hand if it is real its interesting because it has a value pegged to a physical good... though it seems unlikely that BK understands cryptocurrency well enough to deal with "unauthorized miners".

mustacheemperor 9y ago

They're using the blockchain to essentially track the authenticity and proper ownership of your "burger points." I'm with other comments that it's complete overkill but your post misunderstands both blockchain and BK's implementation. To start with, there's no mining involved since it's proof of stake. There's so many other identity/trust/authorization opportunities for blockchain so I could see this being a low-risk test case for something more significant one of BK's partners has in mind.