Ben Horowitz described this particularly well. See his social credit matrix for decisions: https://fortunedotcom.files.wordpress.com/2011/08/screen-shot-2011-0

Ben Horowitz described this particularly well. See his social credit matrix for decisions: https://fortunedotcom.files.wordpress.com/2011/08/screen-shot-2011-08-05-at-9-25-46-am1.png https://fortunedotcom.files.wordpress.com/2011/08/screen-sho...