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This was my thinking as well. I expected "Chrome OS Enterprise" not "Chrome Enterprise" to represent Chrome OS in the enterprise. It's a confusing set of naming

This was my thinking as well. I expected "Chrome OS Enterprise" not "Chrome Enterprise" to represent Chrome OS in the enterprise. It's a confusing set of naming conventions.

ocdtrekkie 9y ago
Especially since when you download the Chrome Browser for Business MSI file, it's "chromestandaloneenterprise.msi", leading some distribution platforms to simply call it "Chrome Enterprise".
- tyingq 9y ago
  Paid support for "Chrome Browser for Business" is called "CHROME ENTERPRISE SUPPORT" too. Argh. "Enterprise Support Agreements for Chrome Google now offers phone and email support for Chrome, including help with deployment, management, configuration and more...LEARN ABOUT CHROME ENTERPRISE SUPPORT" Also see: https://support.google.com/chrome/a/answer/6351685?hl=en https://support.google.com/chrome/a/answer/6351685?hl=en
  - drez 9y ago
    How can they not see this as incredibly confusing? I'm constantly surprised by Google's poor naming and branding choices.
    - tyingq 9y ago
      It is odd. Alexa, Siri, Cortana, Google Now. Which one is least easy to work into a sentence?
      - jonas21 9y ago
        The same one that correctly sets expectations that you're interacting with a service and not a person?
        tyingq 9y ago
        That's separate from the issue. For example, what do I mean if I say: I like using google now to check the weather Whether it sounds like a persons name isn't the issue.
        comex 9y ago
        FYI, the new iteration isn’t called Google Now anymore but Google Assistant. Not that that helps with your complaint.
        kbenson 9y ago
        > Not that that helps with your complaint. Unless I'm misunderstanding the complaint (which is possible, it wasn't actually explained very well, just through an example or two but without a definition), it does help with the complaint. Unless the complaint is actually "I like my services to have single word monikers", in which it doesn't, but in that case I'm not sure I think it's a complaint worth addressing without some explanation as to why that's actually important.
        tyingq 9y ago
        "Google now" is not memorable, and when used in various common sentences, the words are ambiguous. You could be talking about the company or the search engine. Similar for "Assistant", though a bit less so. Whether it's a person's name or not, I know what Siri is. There are two word brands that work fine as well. Company <very common term> though, is hard to pull off.
        kbenson 9y ago
        > Similar for "Assistant", though a bit less so. > Company <very common term> though, is hard to pull off. I think when <very common term> actually describes what the service does, it's an entirely different story. If I say I'm using Google assistant to map a route for me, or answer some search terms, even if there isn't a marketing campaign that's pervasive enough to seed the service name in my memory and the memory of those I am talking to, there's a high likelihood they know or can figure out what I'm talking about. There's only so much room for people to remember service names like that and expect them to be ubiquitous. I would much rather they be called Apple/Amazon/Google assistant so I didn't need to know them. It's not like there's a high chance of me using Siri or Alexa any time soon, since I don't own any devices that provide them. I don't use Cortana because why bother, I only have that for my desktop/laptop, and I can just as easily (if not more easily) search with text generally.
    - deleted 9y ago
      [deleted]
influx 9y ago
Reminds of of the .Net naming debacle several years back from Microsoft. Wonder if any of the same folks are now at Google?
- deleted 9y ago
  [deleted]
- cm2187 9y ago
  The .net naming debacle is still raging between .net core, .net standard, .net framework, and their various versions. Sort of makes sense if one followed the previous 50 episodes but if you missed one...
hbbio 9y ago
That and the fact that Chrome Enterprise Support already exists but a different thing (cf. https://support.google.com/chrome/a/answer/6351685?hl=en https://support.google.com/chrome/a/answer/6351685?hl=en ) proves once again that Google does not do marketing. They take marketers money, but that's a different job!

This was my thinking as well. I expected "Chrome OS Enterprise" not "Chrome Enterprise" to represent Chrome OS in the enterprise. It's a confusing set of naming conventions.

ocdtrekkie 9y ago

Especially since when you download the Chrome Browser for Business MSI file, it's "chromestandaloneenterprise.msi", leading some distribution platforms to simply call it "Chrome Enterprise".

tyingq 9y ago
Paid support for "Chrome Browser for Business" is called "CHROME ENTERPRISE SUPPORT" too. Argh. "Enterprise Support Agreements for Chrome Google now offers phone and email support for Chrome, including help with deployment, management, configuration and more...LEARN ABOUT CHROME ENTERPRISE SUPPORT" Also see: https://support.google.com/chrome/a/answer/6351685?hl=en https://support.google.com/chrome/a/answer/6351685?hl=en
- drez 9y ago
  How can they not see this as incredibly confusing? I'm constantly surprised by Google's poor naming and branding choices.
  - tyingq 9y ago
    It is odd. Alexa, Siri, Cortana, Google Now. Which one is least easy to work into a sentence?
    - jonas21 9y ago
      The same one that correctly sets expectations that you're interacting with a service and not a person?
      - tyingq 9y ago
        That's separate from the issue. For example, what do I mean if I say: I like using google now to check the weather Whether it sounds like a persons name isn't the issue.
        comex 9y ago
        FYI, the new iteration isn’t called Google Now anymore but Google Assistant. Not that that helps with your complaint.
        kbenson 9y ago
        > Not that that helps with your complaint. Unless I'm misunderstanding the complaint (which is possible, it wasn't actually explained very well, just through an example or two but without a definition), it does help with the complaint. Unless the complaint is actually "I like my services to have single word monikers", in which it doesn't, but in that case I'm not sure I think it's a complaint worth addressing without some explanation as to why that's actually important.
        tyingq 9y ago
        "Google now" is not memorable, and when used in various common sentences, the words are ambiguous. You could be talking about the company or the search engine. Similar for "Assistant", though a bit less so. Whether it's a person's name or not, I know what Siri is. There are two word brands that work fine as well. Company <very common term> though, is hard to pull off.
        kbenson 9y ago
        > Similar for "Assistant", though a bit less so. > Company <very common term> though, is hard to pull off. I think when <very common term> actually describes what the service does, it's an entirely different story. If I say I'm using Google assistant to map a route for me, or answer some search terms, even if there isn't a marketing campaign that's pervasive enough to seed the service name in my memory and the memory of those I am talking to, there's a high likelihood they know or can figure out what I'm talking about. There's only so much room for people to remember service names like that and expect them to be ubiquitous. I would much rather they be called Apple/Amazon/Google assistant so I didn't need to know them. It's not like there's a high chance of me using Siri or Alexa any time soon, since I don't own any devices that provide them. I don't use Cortana because why bother, I only have that for my desktop/laptop, and I can just as easily (if not more easily) search with text generally.
  - deleted 9y ago
    [deleted]

influx 9y ago

Reminds of of the .Net naming debacle several years back from Microsoft. Wonder if any of the same folks are now at Google?

deleted 9y ago
[deleted]
cm2187 9y ago
The .net naming debacle is still raging between .net core, .net standard, .net framework, and their various versions. Sort of makes sense if one followed the previous 50 episodes but if you missed one...

hbbio 9y ago

That and the fact that Chrome Enterprise Support already exists but a different thing (cf. https://support.google.com/chrome/a/answer/6351685?hl=en https://support.google.com/chrome/a/answer/6351685?hl=en ) proves once again that Google does not do marketing. They take marketers money, but that's a different job!