Title can be misleading, it's a list of Twitter Advertising categories and their proportion. So, it's mostly centered around consumerism ("buyers of X") and de

Title can be misleading, it's a list of Twitter Advertising categories and their proportion. So, it's mostly centered around consumerism ("buyers of X") and demographics. I like how some categories are openly manipulative, like "People who are receptive to offers for auto insurance". And others are just harsh: "Struggling retired singles. Barely getting by. <$50K Income, Age: Retired (65+)."