That's exactly my point. Google isn't making any effort to make Android an 'experience', but if they do, they can't just copy Apple. Note that I said nothing a

That's exactly my point. Google isn't making any effort to make Android an 'experience', but if they do, they can't just copy Apple. Note that I said nothing about being able to install Linux on your phone, or about the open development platform. If Google grows a marketing brain and decides to create an experience, they need to do one based around their core strength -- finding stuff. Which is where leveraging their voice-search technology would be a good start. Especially because vocal interfaces are socially inclusive. If I want to find a Thai restaurant on an iPhone, I usually sit there in silence and poke at it a bit. If I want to do it on a Droid, I can just ask it. Which one of these fits more naturally into a social setting without breaking the flow? That's not all, obviously, but it's a good start towards framing Google/Android as the 'personal robot butler' to Apple's 'computer for the rest of us'.