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I don't quite understand how this fits into the grand scheme of Google. Now I think Google is just buying stuff to buy stuff. Though I could see acquiring user-
by speek 16y ago
I don't quite understand how this fits into the grand scheme of Google. Now I think Google is just buying stuff to buy stuff. Though I could see acquiring user-interaction data being useful, especially in the casual space.
- jgilliam 16y agoGoogle is freaking out over Facebook. This gives them both a chance to build out their own social graph (say as a launch partner for Google Me), and access to a copy of most of Facebook's. This data is important for search, but critical for ads.