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MoviePass would have brought more viewers to their establishment. The customer would now have saved $10 on admission, and can now use that towards concessions.
by pooloo1 9y ago
MoviePass would have brought more viewers to their establishment. The customer would now have saved $10 on admission, and can now use that towards concessions. Since their concessions are basically 1000% markup, its pure profit for them.
I don't understand their complaint other than, they didn't think of it first.
- infogulch 9y agoNo they're still making full price on tickets too, it's just that the money is coming from some VC that's willing to dump it for a bunch of data instead of directly from the customer.