Weird that this anecdote has people disagreeing with it. I guess people only buy for brandname-bragging when YSL is on a handbag, or Ferrari is on the bonnet, b

Weird that this anecdote has people disagreeing with it. I guess people only buy for brandname-bragging when YSL is on a handbag, or Ferrari is on the bonnet, but never when Apple is on electronics. Never mind that Apple's greatest successes came from turning electronics into fashion; clearly when people buy Apple, it's only ever because they've done a sober analysis of suitability for the task at hand.