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For the time being, yeah. But they say the eventual goal is to sell customer data to advertisers.
by nolepointer 9y ago
For the time being, yeah. But they say the eventual goal is to sell customer data to advertisers.
- nucleardog 9y agoOkay, but how much do they think that information is worth? General admission to a regular movie here is $12. If their average user sees even 1.5 movies a month (might be higher - I imagine this kind of subscription would appeal to the type of people that enjoy going to the theater), they're losing $8/mo/user right off the bat. If they get 100,000 users, figure in some operating/other costs, etc, they're looking at trying to sell 100,000 people's theater watching habits for like $1m/mo. That seems a little wacky to me.