3 ms·
If this move were so ingenious, why wouldn't the movie theaters just lower their prices to get more people in the door? Instead, the trend over the last few yea
by dicey_pv 9y ago
If this move were so ingenious, why wouldn't the movie theaters just lower their prices to get more people in the door? Instead, the trend over the last few years has been to increase prices (according to the article).
- greedo 9y agoTheaters have to pay a nut to the studio doing the distribution. They negotiate how much of a nut based on the perceived popularity of the title. The studios don't give a hoot about per ticket price, they just want XX dollars for a specific time period. The theater can charge $1 or $20 per ticket, they're still paying the studio the nut at then end of the day.