I admit to nitpicking at this point, but my OP was mostly to trying to say that for a company to be called the most important of our generation the value judgem

I admit to nitpicking at this point, but my OP was mostly to trying to say that for a company to be called the most important of our generation the value judgement needs to look past the personal level of affluent people who already have their basic life necessities met. Personally, I think the criteria for the greatest company needs to account for all classes of people. If poor people are replacing broken or otherwise overly expensive transportation systems with Uber and those pricing models are sustainable then I'll admit to not giving them enough credit. Also, Bart allows bikes, San Francisco is always pretty pleasant riding weather, the busses are robust and have provisions for bikes, there's an assistance program for public transit in the bay. But damnit Bart why can't you have 24 hour trains.