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Do you hire influencers (interesting considering you seem like a dev from your profile)? I think for the layman marketer there isn't really enough information o
by jackgolding 9y ago
Do you hire influencers (interesting considering you seem like a dev from your profile)? I think for the layman marketer there isn't really enough information on what the standard performance KPIs should be (even with "traditional media".) It's my view that the majority of companies aren't doing enough to record marketing performance to build their own expectations out of campaigns.
- pryelluw 9y agoYes, I do. You are right, most companies are not equipped to handle new media. That's where I help them get results. :) PS. My profile is tailored to HN. People hate marketers here.