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It is intentionally too much. My goal with the list was to make something exhaustive. The hard part - the reason companies have whole marketing departments - is
by karlhughes 9y ago
It is intentionally too much. My goal with the list was to make something exhaustive. The hard part - the reason companies have whole marketing departments - is to prioritize and execute on it.
There's definitely some common sense stuff here, but for devs who are marketing their first side project, it might be helpful to have more rather than less.
Finally, I welcome PR's on the project! It's open source and I'm looking for collaborators to help improve it. I'm a dev, not a marketer, so I'd love an industry pro to improve it.
- osrec 9y agoI like it. I'm in the process of putting together a marketing strategy for my SaaS product (https://usebx.com https://usebx.com) right now, and this gives me some really good ideas to pick and choose from. Thank you :)
- gsylvie 9y agoIt's a great list. And I love the little inspirational quotes above each section. I think the "common sense" items should stay, since what is common sense to one is not always common sense to another. But akin to what others have said, it's not a checklist! I think I'd need 2 additional full-time staff on my side project working on nothing but this to implement it. To make it more specific to side projects I think it could use a preliminary strategizing paragraph. E.g., if you only have 2 hours / week to devote to marketing, here's how to use this list...
- amiraliakbari 9y agoI really liked the tools listed for each task. Usually I encounter a nice logo, newsletter, landing page, etc. and wonder how such things can be made without being distracted from the main product.