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One thing people are oblivious about is they say "Facebook is awful, I only use Instagram and WhatsApp" and forget that the whole network is insanely large and
by snarf21 9y ago
One thing people are oblivious about is they say "Facebook is awful, I only use Instagram and WhatsApp" and forget that the whole network is insanely large and growing. People lose sight that FB and Google account for 99%+ of all online advertising in the US. Social has become such an echo chamber and so manipulative.
- ryanwaggoner 9y ago99% sounded like a made-up statistic, so I looked it up [1]. What do you know, it's more like 60% combined. What's the purpose of throwing out numbers like this? It only hurts whatever point you're trying to make. (Edited for tone) 1. http://www.adweek.com/digital/u-s-digital-advertising-will-make-83-billion-this-year-says-emarketer/ http://www.adweek.com/digital/u-s-digital-advertising-will-m...
- snarf21 9y agoI apologize, I misremembered the statistic from an article I read months ago. They only account for 99%+ of the growth in the last year, according to this article. [http://fortune.com/2017/04/26/google-facebook-digital-ads/ http://fortune.com/2017/04/26/google-facebook-digital-ads/]
- ryanwaggoner 9y agoEven that source is a real stretch to support your point. Yes, some analyst thinks it's close to 100%, but sounds like most experts don't agree.