Yep, Silicon Valley covered that as well. "Don't try to make money with your software! Because there will be solid numbers and it'll never be enough. Have a zer

Yep, Silicon Valley covered that as well. "Don't try to make money with your software! Because there will be solid numbers and it'll never be enough. Have a zero revenue model! That way all they see is the potential!" (paraphrasing) A startup I worked for actually had exactly this problem when they had a big idea the company was founded for, but wanted to put out a couple small apps first as a warmup for the team. When those ancillary practice apps didn't perform amazingly well, the board of directors got nervous and killed the company before it even got started on the app that the company was founded to do in the first place. I'm pretty convinced in hindsight that if we just worked on the big app in the first place, the company might still be around today.