You might be right. If there's one thing Amazon has going for them, it's figured out logistics at scale. The economics of a service like this start to look a l

You might be right. If there's one thing Amazon has going for them, it's figured out logistics at scale. The economics of a service like this start to look a lot better when your delivery rates are dirt cheap _and_ you can selectively serve zip codes with highest demand. Serving sparse suburban or rural areas doesn't make sense with ingredient delivery.