I think "hustler" captures the spirit of a skill set needed in an early stage startup much better than marketing/sales guy, in a similar way that "hacker" captu

I think "hustler" captures the spirit of a skill set needed in an early stage startup much better than marketing/sales guy, in a similar way that "hacker" captures the spirit better than say "software engineer". In an early stage startup, the goods that you are selling are of questionable value to the buyers (investors, early stage customers). You really need to hustle.