Speaking as the co-founder of a startup that's still in 'stealth mode', this is precisely why we haven't launched yet. We reckon that doing a launch event is a

Speaking as the co-founder of a startup that's still in 'stealth mode', this is precisely why we haven't launched yet. We reckon that doing a launch event is a one-of-a-kind stimulus. You can't really launch twice, at least not with the same impact. Just like you can take (too much) funding at too early a stage, you can also launch at too early a stage... we want to make sure that we're at a point where we can capitalize on the momentum of a launch event first.