If you think the defining characteristic of google search is that it is 'driven by algorithms' you are massively underestimating it. Search is the problem of u

If you think the defining characteristic of google search is that it is 'driven by algorithms' you are massively underestimating it. Search is the problem of understanding what a person is looking for, and finding a resource which provides it. That is 100% about people and human factors. There's a reason why people look at google search frequencies to understand social trends; why we read meaning into the 'suggested search completions' google provides for certain terms; why an unfortunate first-placed search result for a term can make global news headlines. Search is so much more than an algorithmic problem.