Google has two hours worth of Videos in its conversion university. This is the training material for the Google Analytics IQ exam - http://www.google.com/suppor

Google has two hours worth of Videos in its conversion university. This is the training material for the Google Analytics IQ exam - http://www.google.com/support/conversionuniversity/bin/static.py?hl=en&page=iq_learning_center.cs http://www.google.com/support/conversionuniversity/bin/stati... I also recommend setting up the tracking code on a dev environment to get used to the interface & how it reports :)