2 ms·
I knew a background check website that tested two funnels. One gave the free info instantly and then upsold to the paid plan, the other gave that same info af
by cm2012 9y ago
I knew a background check website that tested two funnels. One gave the free info instantly and then upsold to the paid plan, the other gave that same info after an 11 minute B.S. process. The version that took an artificial 11 minutes led to literally 10x conversions to the paid info.
- wingerlang 9y agoI think this makes sense. If they can get it instantly without pain there is no incentive to upgrade. Having to wait is extremely annoying. A dating website I used to use does something similar. It makes guys wait 10 minutes between each message while girls can send all they want. I can imagine this works really well because even I considered purchasing it, and I never purchase such stuff.
- Jeremy1026 9y agoYou find a nice lady?