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Do kids still use Snapchat?

anotherbrownguy 9y ago
Yes, with all the gamification, many of them can't quit. What the problem is that kids don't have much money to pay for anything. So, if you make a product for kids, make sure it is something their parents will pay for. Snapchat is not one of them.
- nice_981 9y ago
  This is so wrong at many levels. The reason why apps and companies are focussed in getting the 16-22 year olds are 1. They have very high power in changing their parents purchases. 2. Their word of mouth power is exponential compared to a guy who is 30 years old working in corporation. 3. 16-22 year olds are going to become 20-28 year olds in 4 years which is a real threat to facebook. This generation doesn't want to be part of Facebook.
dalfonso 9y ago
Disclaimer: I have a small amount of Snapchat shares. Every time I interact with any sub-21 year old person, I ask them 2 questions: 1.What's the most popular social network among your group of friends? I'd estimate 7-9/10 say Snapchat. If it is Snapchat, I proceed with question 2. 2.Do you read/interact with the "Discover" section of Snapchat? (Because this is where I think Snapchat has the most potential to actually make money.) I'd say 5-7/10 say Yes. In short, yes, kids still use Snapchat.
- LeifCarrotson 9y ago
  > Every time I interact with any sub-21 year old person, I ask them 2 questions You sound like a fun person - JK. But among my conservative, Midwestern sub-21 family and acquaintances, the answer was surging to Snapchat around Christmas. Then they moved lifestyle posts to Instagram, and moved communication/socializing back to Facebook. Also, they don't often interact intentionally with the Discover section.
  - doingmyting 9y ago
    Same from my end. All the sub-21s in my family have mostly moved to Instagram. They still use Snapchat for sending personal stuff but Insta is where the stories live now.
- 7ewis 9y ago
  As a 21 year old, the way I see it right now is Snapchat is used for more private photos (not that kind, but more for friends to see) and Instagram is used for photos that people wouldn't mind being seen by anyone. A lot of people post everything to both, but Instagram usage has massively increased over the last few months. Snapchat is still my go-to, but I've been peer pressured into posting Insta Stories as everyone else is now there. Edit: Oh and I never use the Discovery page, neither do my friends. It's annoying and mostly useless.
- whipoodle 9y ago
  Man. That discover stuff is so awful.
whipoodle 9y ago
I feel like it's ultimately doomed in the face of Instagram, but I still see younger people using it often. I'm not sure how much that means though, many popular things from when I was young, like MySpace, are dead. The Snap "streaks" or whatever was a smart engagement feature. But it could turn into a double edged sword- once you break the streak you might as well keep it broken.

Yes, with all the gamification, many of them can't quit. What the problem is that kids don't have much money to pay for anything. So, if you make a product for kids, make sure it is something their parents will pay for. Snapchat is not one of them.

nice_981 9y ago
This is so wrong at many levels. The reason why apps and companies are focussed in getting the 16-22 year olds are 1. They have very high power in changing their parents purchases. 2. Their word of mouth power is exponential compared to a guy who is 30 years old working in corporation. 3. 16-22 year olds are going to become 20-28 year olds in 4 years which is a real threat to facebook. This generation doesn't want to be part of Facebook.

dalfonso 9y ago

Disclaimer: I have a small amount of Snapchat shares. Every time I interact with any sub-21 year old person, I ask them 2 questions: 1.What's the most popular social network among your group of friends? I'd estimate 7-9/10 say Snapchat. If it is Snapchat, I proceed with question 2. 2.Do you read/interact with the "Discover" section of Snapchat? (Because this is where I think Snapchat has the most potential to actually make money.) I'd say 5-7/10 say Yes. In short, yes, kids still use Snapchat.

LeifCarrotson 9y ago
> Every time I interact with any sub-21 year old person, I ask them 2 questions You sound like a fun person - JK. But among my conservative, Midwestern sub-21 family and acquaintances, the answer was surging to Snapchat around Christmas. Then they moved lifestyle posts to Instagram, and moved communication/socializing back to Facebook. Also, they don't often interact intentionally with the Discover section.
- doingmyting 9y ago
  Same from my end. All the sub-21s in my family have mostly moved to Instagram. They still use Snapchat for sending personal stuff but Insta is where the stories live now.
7ewis 9y ago
As a 21 year old, the way I see it right now is Snapchat is used for more private photos (not that kind, but more for friends to see) and Instagram is used for photos that people wouldn't mind being seen by anyone. A lot of people post everything to both, but Instagram usage has massively increased over the last few months. Snapchat is still my go-to, but I've been peer pressured into posting Insta Stories as everyone else is now there. Edit: Oh and I never use the Discovery page, neither do my friends. It's annoying and mostly useless.
whipoodle 9y ago
Man. That discover stuff is so awful.

whipoodle 9y ago

I feel like it's ultimately doomed in the face of Instagram, but I still see younger people using it often. I'm not sure how much that means though, many popular things from when I was young, like MySpace, are dead. The Snap "streaks" or whatever was a smart engagement feature. But it could turn into a double edged sword- once you break the streak you might as well keep it broken.