As long as this is handled well (i.e. truly opt-in, well-curated lists), it's a damn good idea. It's a good mesh of using the Internet to increase engagement i

As long as this is handled well (i.e. truly opt-in, well-curated lists), it's a damn good idea. It's a good mesh of using the Internet to increase engagement in real life — the potential is huge for discovery of lots of unique places that many would probably never have thought to seek out before.