We get a lot of these small business iPads in when they break (I run a chain of computer/phone/tablet repair shops.) When I get a chance to talk with customers,

We get a lot of these small business iPads in when they break (I run a chain of computer/phone/tablet repair shops.) When I get a chance to talk with customers, they mostly pick iPad because they know and are comfortable with iOS. Or they literally don't realize there's any other tablet out there--other than Kindle Fire, which in their mind doesn't run small business apps. People associate Kindle Fires with "cheap tablet for their kids." And cheap they are--when they break, it's actually cheaper to buy a new one than to replace a cracked screen on an existing one.