You are confusing logos and brands. Branding is not something that can or should be rushed. A branding process includes so much more than just a logo, and can c

You are confusing logos and brands. Branding is not something that can or should be rushed. A branding process includes so much more than just a logo, and can cost thousands or millions. The best comparison might be a white plastic yard chair and a vintage leather Eames recliner with matching ottoman. You can sit on both chairs.