Really? To me it sounds more like an abbreviated way to say: "Despite their polished 'Designed in California' efforts to strike a tone that resonates with the

Really? To me it sounds more like an abbreviated way to say: "Despite their polished 'Designed in California' efforts to strike a tone that resonates with the affluent organic free-range eco-democratic westcoast set, when the rubber hits the road, Apple kowtows to authoritarian despots if the profits are 'iphone-scale'." Does that also sound like flamebait to you? If so, then I suggest you introspect about where and why your fires burn.