3 ms·
They sell a broad range of products, but not all of them appeal to a broad range of people. They can surely improve conversion by marketing men's razors to men
by dmurray 9y ago
They sell a broad range of products, but not all of them appeal to a broad range of people. They can surely improve conversion by marketing men's razors to men and women's razors to women, for example.
- ffumarola 9y agoThat's still considered broad targeting.
- raverbashing 9y agoYeah but still, men and women "targeting" is basic stuff What online ads allow you to target is "men between 28-32 from eastern Europe who like Formula 1 and Classical Music"