> An electric drivetrain is incongruent with traditional truck marketing, apparently. That doesn't make any sense. Trucking is a business market, not consumer.

> An electric drivetrain is incongruent with traditional truck marketing, apparently. That doesn't make any sense. Trucking is a business market, not consumer. They care about bottom line. If electric trucks would increase profits there would be a demand for them. Right now they're just not practical for most uses. The upfront cost is too high and the significant weight from batteries reduces load capacity.