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Depends. The search is good though, easy to filter, upfront prices and information. It's just that I feel like every time I book somewhere, I'm being rushed int
by joshvm 9y ago
Depends. The search is good though, easy to filter, upfront prices and information. It's just that I feel like every time I book somewhere, I'm being rushed into finding that one hotel in the whole of <capital city> that might have a spare bed. It's very smart up-selling because it makes you feel like you're really clever for beating the crowd. The whole experience is designed to make you wish you'd booked yesterday, it's extremely pushy.
Things like: showing fully booked hotels in results by default, showing me how many people are looking at the booking RIGHT NOW!, popups saying where the last person booked from (that's not a flashy UI element to you?), big bold messages like "Limited supply in Madrid: 3 properties like Happy Hostel are already unavailable on our site! ", "You missed it!" next to rooms that you can't get.
As someone else commented, they AB test the crap out of that website because they know that this stuff gets hotels booked like nobody's business. I put up with it because if you ignore that stuff, the information is well laid out, and the prices and experience is otherwise good. Nowadays I check Booking.com and then go straight to the hotel.