That's a tough position to be in. Use odesk or another site. Hire someone from East Europe if you can. Read up a bit and get an idea of what's a good work rate

That's a tough position to be in. Use odesk or another site. Hire someone from East Europe if you can. Read up a bit and get an idea of what's a good work rate. Work with 3 to 4 people and get an idea of relative work rates. Your biggest problem isn't that you don't code - it's that you don't know what a really good coder can create + the rate at which he can create. the mythical man month book would be a good book to read. Looking at the comments why don't you team up with vlisivka. One big reason to pick someone outside the US is they won't just run off with your idea and there's less of a sense of entitlement. Coders seem to feel (and I'm one/used to be) that they create 99% of the value, sales creates 1% and everyone else steals off the value they create. You need to find someone in a country that doesn't have this attitude and East Europe and even South America are perfect.